The CE Shop | 100% Online Real Estate Education
Strategized, managed, and created retail and product content (website, advertising, email, SEM, etc.) for The CE Shop — a real estate agent’s one-stop shop for all their real estate education needs. Our students are both incoming agents and seasoned veterans who turn to us for completing their course requirements, acing their licensing exams, and succeeding in the residential real estate industry.
VIDEO
Working in an industry that varies state by state leads to our customers having tons of questions about how to get licensed. That’s why we write and produce Q+A and other informational videos to help create transparency while informing our customers about everything they need to know about getting licensed and completing their Continuing Education. See more videos here.
EBOOK/WHITE PAGES
Every month, we research and produce ebooks for our customers and affiliate partners. These ebooks usually center around helping potential and current agents learn more about different industry trends and helpful tips for succeeding in their careers.
ADVERTISING
We recently implemented several different print and digital campaigns targeting our diverse audience. These ads will be featured in every national real estate and local magazine. These campaigns range from selling the emotional benefit of making a career change to ads that showoff the competitive features that make us better than our competitors.
BLOG
Like our ebooks, we create thought-leader pieces about getting licensed, insider-industry trends, and local news happening in our customers’ backyards. We also provide tons of tips and tricks for helping our agents succeed with difficult challenges like Lead Generation and How to Advertise in Real Estate.
NEWSLETTERS
For both our national retail and local markets, we create and send out to over 12 million people monthly newsletters that promote our content and flash sales. This initiative has seen great success with converting prospective and current real estate agents into students.
SOCIAL
We create and share new infographics and videos discussing hot topic and historical themes happening in the world of real estate.
See our Social Feed.
WEBSITE
Our website is our main place of product conversions and requires clear communication of features and benefits of our products.
See our Website.
INFOGRAPHICS
Shared on social channels, these infographics are meant to help real estate agents understand advanced topics that might not be readily accessible or easily understood elsewhere.